The latest news about TrustRadius and the B2B tech buyer's journey

Have news to share with us? Contact our press team at

“I have a personal responsibility, even though I’ve not personally been held back in this country, to help others… If I can help other CEOs care about the issue, and take progressive steps to make their companies more inclusive and diverse, then we’re helping,” says Vinay Bhagat, the founder and CEO of TrustRadius.

Read more on HR Reporter
HRReporter logo

People of colour in the technology sector across the globe are twice as likely to experience discrimination in the workplace than their White counterparts. This is according to the “2020 People of Colour in Tech Report” released this week by IT firm TrustRadius. The report aims to help address the lack of research on marginalised populations in the tech industry.

Read more on ITWeb
itweb logo

TrustRadius, a peer review website for businesses, has announced a new feature for its TrustQuotes For Web content syndication tool, aiming to enhance website visibility in Google search results for improved website traffic and click-through rates.The new feature enhances brand SEO by adding brand reviews and star rating beneath their search result URL.

Read more on Demand Gen Report
Demand Gen Report logo

The tech industry has been talking about increasing minority participation for decades. This year, B2B review site TrustRadius surveyed employees at both tech providers and IT organizations to find out the status of ethnic minorities in the tech industry, and sought out minority voices for a direct take.

Read more on Computerworld
computerworld logo

Smart B2B brands are finding ways to ensure that going virtual actually enhances the conference experience, while also scaling up on the conversational community aspects of their social media. The TrustRadius study shows that Q&A sessions and other interactive elements are among the top draws attracting people to virtual events during the COVID-19 crisis.

Read more on TNW
the next web logo

In this episode of the Customer Experience podcast, Todd Caponi explains that customer voice matters even more in today’s world. “That’s why TrustRadius is on fire in the tech space. Because when you lead with transparency, you’re literally removing homework the buyer has to do. That’s what shrinks the sales cycle and removes friction.”

Read more on Bomb Bomb
bombbomb logo

Over the past few months, TrustRadius has collected and analyzed thousands of data points around organizations’ responses to the COVID-19 pandemic. In partnership with tech industry analyst firm IDC, TrustRadius looked “under the hood” to learn how companies are balancing their budgets, seeking new opportunities, and handling employee productivity in these uncertain times.

Read more on Quirk's
quirks logo

Shadow IT can provide benefits to both IT departments and end-users, particularly in these unprecedented times with so many employees working remotely due to COVID-19. However, it also entails some significant responsibilities on the part of all parties involved. I discussed the topic with several industry experts, including Scott Brittain, CTO at software reviewer TrustRadius.

Read more on Tech Republic
tech republic logo

The impact of COVID-19 has etched some far-reaching changes in the retail industry. That is a conclusion clearly visible in research published by TrustRadius in late June entitled “Ecommerce Software Statistics and Trends.” The company’s research includes both comprehensive e-commerce platforms from vendors like Shopify, SAP, Oracle, and BigCommerce.

Read more on Ecommerce Times
Load more