How customer voice
drives business

Discover how authentic user reviews power B2B tech marketing

2022 B2B Buying Disconnect: The Age of the Self-Serve Buyer by Megan Headley
TrustRadius Announces Demandbase Integration by Kristi Gamboni

Users have found both BigCommerce and Shopify to be ideal for setting up online stores. Both platforms have been leveraged by businesses of varying sizes, ranging from small local operations to large-scale enterprises. Customers have praised the simplicity of both platforms, indicating they have been able to create and manage their online ventures, including dropshipping operations, without extensive technical knowledge or support. The use of advanced features seems to be a differentiating aspect in user experiences with BigCommerce and Shopify. Some users have indicated that they appreciate the depth of options and scalability that BigCommerce offers, especially for larger businesses seeking to expand their online presence. Conversely, Shopify users boast its ease of use, particularly for those launching smaller-scale online operations or stepping into e-commerce for the first time. Users have utilized the customizability of each platform to tailor e-commerce solutions to their needs. BigCommerce customers cited its excellent out-of-the-box features and integration options, as well as their ability to handle complex inventory management. Shopify users, on the other hand, have praised its range of aesthetically-pleasing templates, clean interface and the wide variety of apps that can be used to extend the platform’s capabilities Users have found both BigCommerce and […]

Reviewers of SketchUp have consistently noted its usefulness for 3D modeling, particularly in interior design and architecture fields. Users appreciate SketchUp’s ability to create detailed, customizable models with relative ease, as it offers an intuitive interface that doesn’t require an extensive background in 3D modeling or engineering. Educators in particular have mentioned using SketchUp in classrooms as a teaching tool for students who are new to design concepts.   On the other hand, SOLIDWORKS has been commended by users in industries like engineering and manufacturing for its wide range of robust, professional-grade design and simulation tools. Reviewers have noted SOLIDWORKS’ utility in complex product development and prototyping, providing high-tech functionalities that are valuable for engineers and designers needing detailed technical drawings and 3D models. However, unlike SketchUp, SOLIDWORKS users generally need a more advanced understanding of design principles and software capabilities.   Both SketchUp and SOLIDWORKS present unique advantages depending on the user’s needs and their level of experience in 3D modeling. Reviewers state that both offer beneficial tools for design and modeling; However, SketchUp might be more accessible for novices or those in fields like education or interior design, while SOLIDWORKS is better suited to professional engineers and manufacturers […]

Users have consistently found Workato helpful in automating their complex business processes. Common scenarios where Workato has proven useful include synchronizing inventory between multiple applications, automating sales workflows, and integration with ERP, CRM systems, and third-party APIs. Reviewers tend to appreciate Workato’s compatibility with a multitude of applications and its power in handling multi-step workflows, which enables them to maintain inter-department synchronicity, improve operational efficiency, and eliminate redundancy in tasks.   On the other hand, reviewers of Zapier tend to use it to handle more straightforward tasks, like integrating and automating functions between different software applications. Users have mainly used it for tasks such as sending email alerts when a new entry is added to a CRM system, moving data between different apps, scheduling social media posts, or automating repeated tasks in project management software. Zapier’s strong suit highlighted by the customers is its ease of use, broad range of integrations, and ability to automate simple tasks efficiently, freeing up users’ time for more strategic tasks.

Customers of both BrowserStack and Sauce Labs have found these tools significantly valuable for cross-browser and cross-platform testing. Customers have shared that they use BrowserStack primarily to test websites across various browsers and mobile devices to ensure consistent functionality and display. Similar reviews have been provided by Sauce Labs users who have found the platform useful for conducting automated and manual testing of applications, both web, and mobile, on multiple browsers and operating systems. However, there are also slightly differing use cases highlighted by users of each product. BrowserStack, according to its users, stands out for its real device testing feature that facilitates testing on real mobile devices, hence providing a more accurate user experience. It has also been leveraged for debugging of live applications due to its interactive session feature. On the other hand, Sauce Labs users value its secure testing capabilities for internal apps and its parallel testing feature, which speeds up the process by performing multiple tests simultaneously. In terms of testing environments, BrowserStack customers have noted the benefits of instant access to a wide array of browsers and operating systems, without the need for maintaining an in-house device lab. It’s been particularly helpful for small to […]

Many users have found Anaconda helpful as a platform for data science and machine learning, leveraging its scope of numerous packages and libraries for scientific computing in Python and R. Reviewers have praised its efficient environment handling capabilities. They appreciate how Anaconda makes it easy to install, maintain, and switch between different packages, even in isolated environments, and that it comes with a variety of pre-installed packages. Users have especially noted that Anaconda’s ability to provide package management can save researchers a considerable amount of time that might otherwise be spent on installations and resolving compatibility issues. On the other hand, PyCharm users have reported that they mostly use it as their primary integrated development environment (IDE). Customers love its various features, like debugging, code navigation, Python console, and its extensive support for web development, which make coding faster and smoother. As opposed to Anaconda, PyCharm has a targeted use-case, with its robust tools and features specifically designed to increase productivity in software development. Based on user reviews, they utilize PyCharm primarily for writing and debugging Python code, its user-friendly interface, and its seamless integration with version control systems (mainly Git).

Both Asana and Atlassian Jira Align have garnered positive user reviews for project management usage. Users of both platforms appreciate the ability to track and manage tasks, set goals, and organize work. However, Asana users often highlight its user-friendly interface and seamless integration with other tools. On the contrary, reviewers of Atlassian Jira Align underscore its robustness and depth, which is particularly beneficial for large or complex projects.   When it comes to workflow management, Asana and Atlassian Jira Align serve slightly different user bases. Asana users tend to be smaller teams or organizations that require straightforward task tracking, prioritization, and communication. At the same time, Atlassian Jira Align reviewers describe using the tool in more large-scale, intricate environments where the need for advanced tracking, cross-functional communication, and detailed reporting is high. Atlassian Jira Align is commonly used by more technical teams, and those who have adopted agile project management.   According to user reviews, both products can be customized, but they are used differently. Customers of Asana appreciate the ability to tailor the interface to their unique workflows, contributing potentially to its perceived user-friendliness. In contrast, Atlassian Jira Align reviewers commend the product’s flexible configuration and scalability, which appears […]

Users of both Google Analytics and Similarweb find that these platforms provide useful and detailed insights into website traffic. Reviewers of Google Analytics have expressed appreciation for its ability to track visitor activity, allowing them to assess what aspects of their site are performing well, and what needs improvement. Likewise, users of Similarweb highlight reasons why they value the product, with emphasis on the provision of comprehensive traffic and engagement metrics. They like how it gives them the ability to analyze competitor behavior, providing a broader industry perspective. However, there are differences as well in the applications of the two products. Google Analytics customers mention using the tool for in-depth data analysis, appreciating its ability to provide real-time statistical data, tracking every aspect of a user’s visit to a particular site. The Similarweb user reviews indicated a difference with respect to competitor analysis; users appreciate that they can use Similarweb to gain insights into the strategies and performance metrics of their competition, which is not prominently featured in Google Analytics. Finally, the third-party integrations of the two products also differ according to reviewers. Google Analytics reviewers value the product’s seamless integration with other Google products, like Adwords and Search Console, […]

Users of both Amazon Elastic Cloud Compute (EC2) and Azure Virtual Machines have found that these services meet their needs for flexible, scalable computing power. Customers have leveraged EC2 and Azure VM for diverse use cases, ranging from data processing and web hosting to running enterprise-scale applications. Both products have been particularly praised by users for their seamless scalability, helping organizations manage peak demand periods without investing in excessive physical infrastructure. The core difference between how users utilize Amazon EC2 and Azure VM lies primarily in platform preference. Users have noted that EC2 integrates well with other AWS services, and tends to be favored by organizations that are already heavily invested in the AWS ecosystem. On the other hand, Azure VM is generally preferred by users deeply integrated into Microsoft’s ecosystem, as it has a native advantage when it comes to interoperability with other Microsoft products, such as Windows Server, Active Directory, and SQL Server. Overall, users found that while both products provide robust and scalable virtual computing environments, the choice between the two often depends on the broader IT infrastructure and software landscape within the organization. This implies that users may opt for either EC2 or Azure VM based […]

Users of both Atlassian Jira Align and Jira Software report primarily leveraging these tools for project management purposes. However, Jira Align appears favored by larger organizations, with reviewers frequently mentioning its utility in aligning multiple teams and facilitating strategic planning at a large scale. On the other hand, Jira Software is frequently praised for its versatility and efficiency in managing development projects, and is often chosen by smaller teams or organizations, though it’s certainly not limited to such. When discussing use in the development environment, users of both Jira Align and Jira Software have noted the utility of these products in Agile project management. They have used Jira Align to connect strategic objectives to team execution, which aids in real-time decision making. In comparison, Jira Software users often speak of its usefulness for controlling software development processes and tasks, such as bug tracking, issue tracking, and project tracking. The product seems to be entrenched in the daily workflows of developers and managers alike. Despite their overlapping use cases in project management, Jira Software and Jira Align present distinct features that cater to different needs and scales within the organization. Jira Software, according to users, is adept at making project tracking […]

ArcGIS users highlight its versatility and robustness for various projects, particularly in the fields of cartography, environmental studies, and urban planning. Customers have noted that it is particularly useful for integrating and analyzing vast datasets, creating intricate maps, and carrying out complex spatial analyses. Its users range from academics to professionals in various industries such as real estate, agriculture, transportation, and emergency management. Notably, ArcGIS is praised for its excellent visualization capabilities, extensive geospatial data libraries, and high-quality customer support.   Conversely, QGIS users have identified the open-source nature of the software as its key advantage. Reviewers in sectors such as academics, NGOs, and smaller businesses primarily use QGIS for spatial data analysis and visualization, and they appreciate that the software is free, making it accessible for smaller-scale projects or organizations with smaller budgets. Users have shared some exciting use cases for this software, such as creating interactive web maps, designing natural resource management strategies, and even analyzing crime patterns. Importantly, users often mention that while the functionalities are not as extensive as ArcGIS’s, QGIS is straightforward to use and the community is incredibly supportive.   In comparing usage between the two software, it becomes apparent that ArcGIS is often […]

Reviewers have utilized both Docker and Proxmox VE for virtualization, but the use cases differ slightly. Docker users often mention deploying applications in a contained environment, as it isolates applications into separate containers enhancing security and resource management. This has been found particularly beneficial for developers testing new applications or deploying numerous microservices. Conversely, Proxmox VE users have appreciated its ability to create and manage virtual machines and utilize it for cloud computing and hosting services. In terms of interface and usability, customers have differing experiences with Docker and Proxmox VE. Docker users have highlighted its command-line interface, and users usually manage and deploy containers based on text files written in a DSL (Domain Specific Language). On the other hand, Proxmox VE users prefer its GUI (Graphical User Interface), and the web-based management interface that is very user-friendly and intuitive. This visual interface has been especially useful in dealing with management of virtual machines. Docker and Proxmox VE have both been used in a collaborative environment but there’s a clear distinction in the type of collaboration. Docker, due to its containerization aspect, has been mentioned by users as highly integrable with DevOps tools which promotes seamless workflow among development teams. […]

According to customers, both Cvent Event Diagramming and Eventbrite are commonly deployed for event management purposes. Users of both products consistently note their utility in organizing and coordinating events, from small-scale gatherings to larger, corporate functions. However, each product appears to be favored for slightly different aspects of the planning process, providing unique advantages for specific needs.   Reviewers have highlighted that Cvent Event Diagramming is particularly suited to the logistical aspects of event planning. Users appreciate its capabilities for floor plan creation, room layout design, and seating arrangements, which have streamlined their preparation for physical events significantly. It’s clear that users with an emphasis on the spatial and visual elements of their events often find Cvent Event Diagramming to be a useful tool.   On the other hand, users have indicated that Eventbrite excels in attendee management. Its capabilities for ticket sales, registration tracking, and communications with attendees have been consistently praised. As a result, product users who are focused on seamless guest engagement and need to handle ticketing or registration may find Eventbrite to be more fitting for their needs. The platform’s widespread popularity also makes it a great choice for reaching a large audience for public events.

According to some users, Adobe Premiere Pro has been used extensively in the professional video editing industry as it offers a wide range of advanced features, such as color grading, skin smoothing, 3D editing, and multi-camera editing. Moreover, the software is highly preferred by users who require a robust tool for large-scale video editing projects, such as films or company promotions, due to its intricate effects and transitions options, and handling of a multitude of video formats. However, other users have noted that its comprehensive feature set may make it intimidating for beginners and may need a steeper learning curve compared to other products.   On the other hand, several users have remarked that Camtasia is a more user-friendly tool used extensively for creating demonstration videos, software walkthroughs, and e-learning materials – thanks to its easy-to-use interface and effective set of features like screen recording and voiceover functionality. Plus, customers often use Camtasia for smaller-scale projects, with many teachers, trainers, and YouTubers finding its simplicity beneficial. However, some users noted it lacks the depth of advanced settings found in Premiere Pro, thereby making it less ideal for complex, large-scale video editing applications.

Users of Jira Service Management have found it particularly effective in offering internal support to organizational staff. They have consistently reported using it to manage and track internal service requests, such as IT support tickets, HR requests, and facilities issues. These users comprise mainly of service providers like IT teams or HR departments within organizations who are striving for streamlined workflow solutions.   On the other hand, Jira Software users primarily fall under software development teams working on agile projects. Customers have reported its significant role in organizing and tracking their development work, such as managing sprints, tracking issues, and organizing backlogs of tasks. These users often include software developers, project managers, and scrum masters who require a robust tool for handling complex software development processes. It’s evident that while both tools offer issue-tracking functionality, their use cases reflect the distinct needs of different user groups: service support for Jira Service Management and agile project management for Jira Software.

Users of both Heap and Mixpanel have found that these tools are tremendously useful in tracking user interactions on websites or mobile apps. Mixpanel enables clients to build insights based on actions rather than page views, offering real-time data and clear analytics, while Heap is appreciated for its simple setup and admin interface, requiring no additional coding skills to initiate and manage.   A key difference noted by reviewers is the approach each tool takes to data collection. Users appreciate that Heap automatically tracks events and user interactions, even retroactively, providing a comprehensive data set. On the other hand, they value Mixpanel for its targeted data collection, which allows for pre-defined events, detailed segmentation and flexibility.   In terms of integration, customers observe that Mixpanel pairs well with a multitude of other tools and platforms, thereby increasing its overall utility. Heap, while also offering integrations, appears to be more standalone and can serve as a comprehensive solution itself, without relying heavily on external functions. Both tools are seen as primary assets for product, marketing, and analytics teams.

Customers have utilized HostGator primarily for website hosting purposes, with many pointing out its user-friendly interface and reliable uptime. They appreciate its various server options, stating that HostGator is optimal for both small and large businesses, and it has seen use by beginners and web developers alike. It’s also been repeatedly praised for its live support service with some users stating it has been valuable for resolving technical issues.   In contrast, Squarespace has mostly been used by its customers for creating visually appealing websites without the necessity of having coding skills. Portfolio builders, small business owners, and bloggers commonly use it, considering its drag-and-drop feature as a vital tool for customizing their sites. The availability of sleek, modern templates has also been commended by its users, however, some have indicated that it might not be as flexible for those looking to have more control over their website’s intricacies. Some Squarespace users have also mentioned its e-commerce functionality as highly beneficial for managing online stores.

Customers of both Adobe Analytics and Google Analytics have found they are proficient at tracking and analyzing website traffic. Users of both products have appreciated their robust data collection capabilities, which have been essential in assessing user engagement and behavior on their websites. Both products, according to reviewers, provide comprehensive insights into visitor demographics, user behavior, and marketing campaign success.   However, there are some notable differences in users’ experiences with each product. Adobe Analytics is often employed by larger organizations with more complex needs due to its high customization options and ability to handle high volumes of data. Users have praised its sophisticated segmentation and advanced analysis tools. On the other hand, Google Analytics is widely used by businesses of all sizes. It is preferred by users for its ease of use, affordability, and integration capabilities, particularly with other Google products.   Despite these differences, users have faced challenges with both products in terms of their learning curve and complexity. Adobe Analytics users have reported that it takes considerable time to understand the platform fully, while Google Analytics users have mentioned the necessity of understanding Google’s tracking codes and the structure of their property settings and views. It is […]

Reviewers indicate that both Amplitude Analytics and Mixpanel are commonly used for tracking and analyzing user activity data. Both platforms have been used by teams focused on product management, marketing, and data analysis, among others. Customers of both products point out their functionality in uncovering custom user paths, tracking events, and creating user cohorts based on behavior.   Mixpanel users, however, report a more extensive reliance on funnel visualization and A/B testing features. These users often leverage Mixpanel’s tailored analytical models to track user conversion over time and test different UI/UX designs. On the other hand, Amplitude users frequently note the efficiency of the platform’s behavioral analysis for product optimization.   In terms of feedback, despite the shared functionality of these platforms, users have voiced unique concerns for each. Some Mixpanel customers have pointed out room for improvement in the platform’s ability to handle large data volumes and its pricing model, especially for start-ups. Comparatively, some Amplitude users have indicated a steep learning curve and a desire for improvement in data export options.

Users of both Payoneer and Wise frequently utilize these services for international money transfers. Customers have consistently found both platforms to be reliable for sending money overseas, though the ease of use seems to vary between the two. For some individuals, Payoneer appears more straightforward and intuitive to navigate, while others seem to prefer Wise due to its straightforward fees and explicit exchange rates.   Regarding freelance work, Payoneer has emerged as a favorite among users in this field. Many freelancers have cited it as their preferred method of receiving international payments from clients due to its relative ease of setup and use. Furthermore, businesses, especially e-commerce platforms, have expressed a preference for using Payoneer for its mature integrations with online marketplaces such as Amazon and Shopify. The users have highlighted that these integrations allow easier transactions and faster withdrawals. In contrast, Wise users have more often appreciated its multi-currency account feature, allowing them to hold and manage multiple currencies in one place, which is especially useful for those dealing with international clients or traveling frequently.

Users of both Google Analytics and Mixpanel commonly utilize these platforms for tracking, analyzing, and interpreting user interactions on their websites and/or mobile applications. While Google Analytics users often emphasize its utility in providing comprehensive coverage of a wide range of metrics, such as session duration, bounce rate, and real-time user activity, Mixpanel users point out the product’s strong focus on individual user actions and event tracking as its key differentiator. Users of both products, however, consistently recognize their value in improving their understanding of user behavior, improving customer experience, and thereby refining marketing strategies.   When it comes to ease of use and setup, user experiences differ for Google Analytics and Mixpanel. Google Analytics users have noted the steep learning curve and complexity involved in the initial setup. For example, some users have mentioned difficulties in setting up specific event tracking and the need for technical coding expertise. In contrast, Mixpanel users often highlight its intuitive interface and ease of installation as a key advantage, including creating custom events and integration with other platforms.   Despite the popularity of Google Analytics in the industry, some users have pointed out limitations compared to Mixpanel. Particularly, users have found that Google […]

Meet our experts

Megan Headley

VP of Research

Megan Headley

Megan leads Research at TrustRadius, whose mission is to ensure TrustRadius delivers high quality, useful and, above all, trustworthy user feedback to help prospective software buyers make more informed decisions. Before joining TrustRadius, Megan was Director of Sales and Marketing at Stratfor, where she was in charge of growing the company’s B2C revenue stream through email marketing and other channels. She enjoys traveling, reading, and hiking.

155 posts by this author
Mark Barrera headshot

VP of Audience and Reviews

Mark Barrera

Mark leads the Audience and Review Generation teams at TrustRadius and is a seasoned digital marketer on both the agency and brand side. Mark has a passion for educating others on digital marketing best practices and is the founding Chairman of the State of Search Conference (stateofsearch.org) and past President of the DFWSEM and Social Media Club of Dallas. He has led digital marketing efforts for sites such as PCMag, Mashable, BlackFriday.com and countless other websites over the last 15 years.

4 posts by this author