Align Your Customer Marketing Programs to Business Outcomes
Learn how to activate the voice of the customer to accelerate growth and increase customer lifetime value.
Too often customer marketing is an afterthought, or not integrated into the larger marketing strategy. Watch this on-demand recording from our recent Customer Marketing Summit session with IBM, Near, and Bloomreach to learn how to align your customer marketing programs to business outcomes.
Here’s what you’ll take away:
- The benefits of your organization focusing more on customer marketing
- Steps to activating the customer voice to accelerate growth
- Tips for getting buy-in and budget to fund your customer marketing programs