About ZoomInfo
ZoomInfo is the go-to-market platform that helps businesses find, acquire and grow their customers. ZoomInfo delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use ZoomInfo’s data and platform to increase efficiency, align sales and marketing teams, and consolidate technology stacks.
ZoomInfo and TrustRadius
Enrich your sales and marketing strategies by matching TrustRadius’ downstream intent data with ZoomInfo’s contact-level data.
Use Cases
Connect with contacts at down-funnel accounts
Match the accounts that are researching your product(s) on TrustRadius with decision maker contact information in the ZoomInfo Sales platform.
Prioritize high-value, in-market accounts
See who’s researching topics and keywords related to your product, your competitors products’, or your category and focus your time and effort on the target accounts most likely to convert.
Identify customer churn risk and revenue opportunities.
Know when customers are researching other solutions and what they’re looking for so you can personalize your outreach to mitigate churn and improve upsell and cross-sell rates.