Riskified
Using customer voice to tell their story
“Having our customers tell our differentiation story is an important strategic shift for Riskified. By leveraging TrustRadius syndication tools we not only achieved this goal but also increased visibility in SERPs and our overall website traffic – a win win!”
Kim Tran
Senior Manager, Web and Digital Experience
Riskified
Making the jump to #1 in Google SERPs
Goal: In a very competitive market, Riskified was looking to rank high for product specific keywords like “chargeback guarantee” and “ecommerce chargeback protection” while building trust with customers and prospects.
Execution:
- Generated high quality reviews from customers on TrustRadius
- Embedded keyword heavy customer quotes from reviews that improved SERP ranking for high value keywords and increased overall site traffic and sessions
Results from Oct. 2022 – April 2023:
$21,800
#1
13%
TrustRadius SEO and Discoverability Playbook
Increase visibility in search engines, improve on-page engagement and conversion rate on your website and paid landing pages. TrustRadius customers are syndicating review content across their owned web properties to exceed brand awareness goals.
Stand out on TrustRadius
Increase your visibility on TrustRadius and outrank your competition with consistent sourcing of quality in-depth review content.
Increase Discoverability & Conversion
Syndicate review content on organic and paid landing pages to improve SEO and increase conversion rate.
Increase Keyword Rankings and CTR on Google
Increase keyword rankings on your own website through content syndication. Increase CTR in search engines with TR Google Stars.
Decrease Bounce Rate, Increase On-Page Engagement
By using the TrustQuotes for Web syndication widget, you will increase your time on-page, increase scroll-depth, and have the ability to deliver personalized content.
