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Customer Spotlight


How Riskified drove traffic and boosted SEO with review syndication from TrustRadius
Talk to our team about SEO

Using customer voice to tell their story

“Having our customers tell our differentiation story is an important strategic shift for Riskified. By leveraging TrustRadius syndication tools we not only achieved this goal but also increased visibility in SERPs and our overall website traffic – a win win!”

Kim Tran
Senior Manager, Web and Digital Experience

Making the jump to #1 in Google SERPs

Goal: In a very competitive market, Riskified was looking to rank high for product specific keywords like  “chargeback guarantee” and “ecommerce chargeback protection” while building trust with customers and prospects.


  • Generated high quality reviews from customers on TrustRadius
  • Embedded keyword heavy customer quotes from reviews that improved SERP ranking for high value keywords and increased overall site traffic and sessions


Results from Oct. 2022 – April 2023:

Estimated total CPC savings
Moved from the #3 spot to #1 in Google SERPs for the keywords "Chargeback Guarantee"
9.58% increase in user traffic and a 13.24% increase in sessions to Chargeback Guarantee page

TrustRadius SEO and Discoverability Playbook

Increase visibility in search engines, improve on-page engagement and conversion rate on your website and paid landing pages. TrustRadius customers are syndicating review content across their owned web properties to exceed brand awareness goals.

Stand out on TrustRadius

Increase your visibility on TrustRadius and outrank your competition with consistent sourcing of quality in-depth review content.

How to ask your customers for quality reviews
Increase Discoverability & Conversion

Syndicate review content on organic and paid landing pages to improve SEO and increase conversion rate.

Learn more about elevating your SEO
Increase Keyword Rankings and CTR on Google

Increase keyword rankings on your own website through content syndication. Increase CTR in search engines with TR Google Stars.

7 ways to leverage reviews
Decrease Bounce Rate, Increase On-Page Engagement

By using the TrustQuotes for Web syndication widget, you will increase your time on-page, increase scroll-depth, and have the ability to deliver personalized content.

Start using TrustQuotes for Web