Congratulations to the Inaugural 2025 Buyer’s Choice Award Winners!
Grace Wells
October 29, 2024
The FTC’s Crackdown on Fake Reviews: What Businesses Need to Know
Katie Kyle
November 7, 2024
GTM Awards Winners announced at GTM2024 Conference, presented by TrustRadius and Pavilion
Kristi Gamboni
October 16, 2024
TrustRadius Recognizes 2024 Tech Cares Award Winners, Leaders in Corporate Social Responsibility
Katie Kyle
August 13, 2024
2024 B2B Buying Disconnect Report: The Year of the Brand Crisis
Kristi Gamboni
June 10, 2024
Emily Sue Tomac is Senior Research Manager at TrustRadius, where she studies reviews, the technology buying and selling process, and buyers and vendors themselves. Her research aims to arm people with the tools and information they need to work better, smarter, and easier. She's on a mission to tell their stories, and drive change in how business technology is bought and sold. Prior to joining TrustRadius, Emily Sue worked on research in linguistics and the digital humanities.
More from Emily Sue Tomac
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February 10, 2022
Market leaders get 1-star reviews. Here’s what to do when you get one.
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April 16, 2021
Amidst Change in HR Technology Market, Updated Guides Keep Buyers Informed
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April 23, 2020
The Impact of COVID-19 on the B2B Software Buying Process
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March 2, 2020
2020 Women in Tech Report
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January 15, 2020
Email Platform Requirements & RFI Template for Buyers
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January 14, 2020
The Worst Business Buzzwords for Every Generation, From Boomer to Millennial
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November 19, 2019
New Research: The State of B2B Technology Buying in 2020
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November 18, 2019
The Worst Business Buzzword Offenders: Enterprises or Small Businesss?
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November 8, 2019
Learning Management System Requirements for Corporate Training
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October 18, 2019
The Ultimate Marketing Automation Checklist for Buyers
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October 4, 2019
Men vs. Women: What Your Gender Says About the Business Buzzwords That Annoy You
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July 8, 2019
67% of Buyers Trust Review Sites With Ads Less
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June 4, 2019
The Big 4 Tech Companies, Ranked From Most to Least Trusted
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May 10, 2019
Dear B2B Tech Marketers, Your Marketing Tactics Suck – Here’s Why
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April 16, 2019
Should you trust social networks as a source of information? Here’s what other professionals think.
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April 3, 2019
Missing Stars: 3 Cool Examples of Reviews in Marketing that Tackle a Less-Than-Perfect Star Rating Head-On
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March 27, 2019
The 2019 B2B Buying Disconnect Report
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March 21, 2019
The ROI of Reviews for B2B Demand Gen Professionals
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November 15, 2018
How a small business in the fitness industry used reviews to build its tech stack
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November 13, 2018
Buying new software at work is hard, but these professionals have a secret weapon, and they’re willing to share it with you
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