Are you ready to make events your number one review-sourcing channel—without adding more work to your plate?

Discover how Lauren Rappold, Senior Marketing Manager at Apptio, an IBM Company, and Jenna Feldman, Customer Advocacy Marketing Manager at AlphaSense did exactly that in this enlightening discussion on the results they saw from changing the way they sourced reviews at events. 

They’re joined by TrustRadius Events Manager, Camara McClellan, as they also dive into TrustRadius Event Support and best practices for event-based review generation.

Topics include:

  • How vendors have generated 5x the reviews at events with TrustRadius Event Support
  • The ROI of handing over the reins for review gen so you can focus on your event
  • What does TrustRadius Event Support entail?
  • After-event goodies—shareable social proof, video content, intent data, recap reports, and more


Learn more about TrustRadius Event Support


Lauren Rappold

Sr. Marketing Programs Manager | Apptio, an IBM Company

Lauren is an experienced customer marketer and project manager with over 8 years of experience in marketing communications and customer marketing. She currently serves as a senior customer marketing programs manager at technology spend and value management software provider Apptio, which was recently acquired by IBM.Lauren has industry expertise in technology, media, SaaS, and telecom.

She has been recognized with top customer marketing awards including the 2023 CustomerX Impact Award in the Innovation Driver Category and the 2024 Top 100 CMA Influencer & Strategist. Lauren is a graduate of the University of Louisiana Monroe with a bachelor’s degree in communications, and she resides in Raleigh, NC.

Jenna Feldman

Customer Advocacy Marketing Manager | AlphaSense

Jenna Feldman is the Customer Advocacy Marketing Manager at AlphaSense. She has over 3 years of experience amplifying the Voice of the Customer across marketing efforts such as case studies, blogs, webinars, and more.

Camara McClellan

Events Manager | TrustRadius

Camara McClellan is dedicated to helping customers of TrustRadius reach their full potential whether that is hopping on video calls to discuss review sourcing strategy or driving reviews in person at a customer events. With an eclectic work history and many years of customer service experience, Camara is happy to work one on one with TrustRadius customers, informing them about various review generation techniques, our awards program, and supporting our customers in person at trade shows. She spends her free time sewing, reading fantasy novels, and exploring Austin, where she lives.